4 conclusions I drew from this bit of Genius from Craig Ferguson:
1 - We're obsessed with youth.
2 - Young people don't know better, so they buy lots of stuff.
3 - Attempting to stay young forever is not only futile, but very, very expensive.
4 - Having sex with the Jonas Brothers is a good idea.
It's enough to make a Marketing Genius' head spin.
Marta Kagan
In 2008, Marta published the first installment of the internationally-renowned What the F**k is Social Media? series, proclaimed "a social media hit for its wit and its very convincing case for the raw power of social media” by Mashable and earning it the title of 4th most favorited presentation of all-time. The original deck and its two sequels have since earned millions of views, been translated into a dozen languages, and spawned hundreds of copycats.
Marta has held leadership positions both agency-side and client-side, working with notable consumer brands such as eBay, Estee Lauder, and Fidelity Investments. Her expertise spans strategic account planning, social media, viral marketing, branded content, promotions, mobile marketing, brand strategy, and public relations.
She finds it very odd to write about herself in the third person.
LinkedIn profile: http://www.linkedin.com/in/martakagan
Email: mzkagan99 [at] gmail [dot] com
